On Sun, 2011-07-10 at 11:34 +0900, 夜神 岩男 wrote:
[Iwao clears his throat, arranges his large stack of soap-boxes...]
Excellent accurate posting.
Microsoft, since the introduction of Windoze 95 (which critics said was like Apple Mac in 1986), used household marketing techniques. At the time it was thought M$ were marketing Windoze as if it were a soap power (washing powder) rather than a computer product.
The Linux world is fragmented and very individualistic. However your idea of copying M$ and telling the:
(a) domestic consumers that Linux means saving hundreds of GBP. USD, EUR on expensive software and it lets you make telephone calls to your friends, play on Facebook, use your favourite (web based) email programmes, update your contacts on Linkedin, get new and improved versions of the software completely free and they can give away copies to their friends and family without M$ calling-in the cops and screaming 'piracy' and demanding 10 year jail sentences. In the UK the police check for pirated M$ software whenever they seize computers as part of their investigations into 'crimes'.
(b) business users that Linux means saving hundreds of GBP. USD, EUR on expensive software thus freeing cash to invest in other things for the business. Upgrades are free and will not require expensive new hardware or a different method of working so staff can carry-on with the absolute minimum of disruption. Above all staff never need to learn a different method of working thus saving on very expensive M$ training costs.
All normal business software is there, free, from M$ Office equivalents to working with databases, doing the accounts etc. etc.
... is exactly what is needed. Don't forget "Linux is so easy even one's grandmother can use it !" or should that be ...
"" Linux is so easy that even Bill Gates can use it ! ""
If ever I get the time I have always wanted to write a business accounts suite for Linux from order entry, customer records, credit control to invoicing, statements etc. and give it away free .... so long as it does not work on M$ Windoze.