On Thu, 2019-11-07 at 22:38 +0200, Tuomas Kuosmanen wrote:
I wanted to share a PDF with three ideas as a starting point, so we can share our thoughts. (attached)
Nice work Tuomas :)
From all three, I'd go with the one adding the "Stream" word (or "Linux 7", "Linux 8", etc.) bellow the logo we already know. In this one, the size of "Stream" word may need adjustments and tests with different typefaces but the elements in the layout reads fast and looks to have high visual impact.
The one adding the word "Stream" on the right makes the visual reading area too large, in contrast with the one adding it below, which is smaller and compact. In my visual perspective, adding the word on the right side of the logo makes its visual interpretation slower than the first one with the word bellow, so provides less visual impact. However, it may be valid for some cases (e.g., web headers small in height but large in width).
The one remarking the word on the right presents the same visual issue than before, too large to visually cover it all in a quick glance. Additionally, the lack of CentOS Symbol on its left reduces the visual recognition of CentOS branding.
The one braking the CentOS symbol may create visual confusion about the CentOS brand. I my humble opinion, the CentOS symbol must not be broken in pieces. However I am very much agree it needs to evolve into something more simple, able to be reproduced in different visual manifestations, with less colors to meet present needs.
As a side note, remember we have https://git.centos.org/centos/Artwork/blob/c8/f/brands to organize brands. It may be a better place to share artwork (in SVG format preferably) that the mailing list that is limited in size. We also have https://wiki.centos.org/ArtWork/Brand/ to organize concepts and share artwork as well.
Best regards,